Supporting small-scale organic farmers

Grounded Organics began when Aysha, a graduate student at UC Santa Cruz, began working with Celsa, a beginning organic farmer based in Salinas, CA. They bonded over a shared commitment to both caring for the land and supporting womxn of color amidst the region’s massive agricultural industry. When the COVID-19 pandemic began and it became even more difficult for farmers to market their produce, Celsa and Aysha discussed other ways of distributing produce so that farmers, customers, and the land could continue to benefit from small-scale organic farming. They teamed up to bring delicious, organic produce directly to consumers in the Monterey Bay area.



CSA stands for “Community Supported Agriculture” and is a direct-marketing approach for farmers. In the U.S., this approach is traced back to Dr. Booker T. Whatley’s efforts to sustain Black farms and farmers in post-WWII Alabama, and has been magnificently successful at supporting farmers of color who are marginalized by the dominant agro-capitalist paradigm. Customers pay the farmers directly for their produce at the beginning of a season and, in exchange, receive weekly boxes of produce. This is especially supportive for beginning small farmers as it provides the financial capital needed to start production.



While Grounded Organics LLC is not a farm business, our partnership with Celsa’s farm business, Induchucuiti Organic Farms, allows her to receive the benefits of the CSA without holding liability for produce distribution. That means that she gets to spend more time growing delicious organic produce and less time worrying about paperwork. We are excited to be working together to provide customers with weekly boxes of delicious produce, brought to you fresh from the farm.